J.Bradford

About

Creative leader with 10+ years of experience driving brand, content, and digital strategy across fast-paced, collaborative environments. Equal parts curious and practical, I bring a strategic, no-nonsense mindset to every challenge, cutting through the noise with substance and structure. I thrive where growth is collective, insight is actionable, and mentorship is valued. Passionate about guiding ideas from concept to execution, I focus on building strong teams and fostering a culture of thoughtful collaboration that leads to meaningful impact.

Core Competencies

Creative Direction · Brand & Content Strategy · B2B & B2C Marketing · Campaign Development (Print & Digital) · Partner & Channel Marketing · Cross-functional Leadership & Mentorship · Project & Stakeholder Management · UX/UI sense

Professional Experience

Indigo Slate (A Zensar Company) – Remote / Bellevue, WA

Associate Creative Director – Partner Marketing as a Service (PMaaS)
Nov 2023 – May 2025

• Led Microsoft’s PMaaS initiative, supporting 500+ global partners with scalable, co-branded marketing strategies.

• Developed templates, assets, and processes to ensure operational efficiency and consistent creative quality across the partner network.

• Presented and refined strategy in collaboration with stakeholders to ensure alignment with Microsoft’s goals and partner success metrics.

Associate Creative Director – Execution & Creative Strategy
Aug 2021 – Dec 2023

• Directed concept-through-delivery execution of digital and experiential campaigns for Microsoft.

• Collaborated with in-house technical consultants to solve B2B and B2C design challenges with structured, insight-driven solutions.

• Oversaw timelines, budgets, and resource allocation across multidisciplinary teams to ensure creative excellence and operational precision.

TracyLocke – Wilton, CT

Senior Art Director – DIAGEO
Sep 2019 – Aug 2021

• Led the design and execution of 360° shopper marketing campaigns for high-profile spirits brands.

• Created on- and off-premise activations, including custom displays, print assets, and digital extensions.

• Contributed to global and domestic brand retention through compelling pitch work and campaign strategy.

Art Director – PepsiCo
Mar 2016 – Sep 2019

• Developed integrated shopper and retail campaigns across PepsiCo’s food and beverage portfolio.

• Created experiential, in-store, and digital marketing assets in alignment with seasonal and brand initiatives.

• Played a key role in award-winning campaigns like “More Than OK,” contributing to revitalized brand engagement.

KnockMedia – New Haven, CT

Lead UX/UI Designer
Jan 2015 – Mar 2016

• Directed the UX/UI design of websites, mobile apps, and digital campaigns for a range of clients.

• Collaborated closely with developers and marketers to ensure seamless user experience and brand alignment.

• Mentored junior designers on best practices in digital design and user-centered thinking.

Graphic Designer
Feb 2014 – Jan 2015

• Created visual identities, marketing materials, and early-stage design solutions for small to mid-sized businesses.

• Participated in client presentations and concept development sessions.

• Contributed to internal creative process improvements and team collaboration.

Education

Eastern Connecticut State University – Willimantic, CT
Bachelor of Arts, Visual Arts (Concentration in Digital Art and Design)
Magna Cum Laude · 2013–2015

CT State Three Rivers – Norwich, CT
Associate Degree, Liberal Arts and Science
2009–2012

Awards

Effie Awards – Silver, Beverage (Non-Alcoholic)
Pepsi “More Than OK” Campaign · 2020
Recognized for creative strategy that reshaped consumer perception and drove record-breaking growth.

American Advertising Award (ADDY)
Taco Bell Baja Blast Influencer Kit · 2019
Honored for experiential design and innovation in influencer packaging for national QSR campaign.

Tools & Technical Skills

Creative Software
Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects, Dimension), Figma, Procreate, Blender, Logic Pro

Office & Collaboration Platforms
Microsoft 365 (Teams, SharePoint, OneDrive, Planner, OneNote, Word, PowerPoint, Outlook, Excel), Apple iWork (Keynote, Pages, Numbers), Monday.com, Trello, slack

Design & Execution Skills
Creative Direction, Brand Development & Visual Identity, UX/UI Design & Digital Experience, 360° Campaign Development (Print & Digital), Logo Design & Typography, Photo Compositing & Retouching, Illustration (Digital & Traditional), 3D Rendering & Environmental Mockups, Mentorship & Team Leadership, Pitching & Presentation Design